Dividend

So long we’ve been the oddballs, loners, geeks,
Derided MAMILs, big kids with our toys.
Now suddenly, in three transcendent weeks
We’ve given Team GB its poster-boys.
Three heroes have arisen from our ranks –
Froome, Cavendish and Wiggins – and it seems
Our wilderness years may be ending, thanks
To rides that changed the world, fulfilled our dreams.
So can we lesser mortals now expect
All those who’ve shouted Wiggo to the sky
To treat us with a measure of respect
Or must we still accept abuse. Still die.
What chance the bounty Bradley has bestowed
On Britain wins us honour on the road?

 

Words are insufficient to describe Sunday’s Tour de France finale in Paris. I’ve been watching the race since 1996 and never thought I’d see a British winner – far less a British one-two, seven British stage wins, a British rider (and World Champion) winning on the Champs-Elysees for the fourth successive year…simply astonishing.

Perhaps inevitably, THEY have seized on it and wrapped it up in the Union flag ahead of the Olympics. A presenter on the BBC’s Today programme summed up the media reaction perfectly when he said: “I never knew [cycling] was so interesting until we started winning.” It’s worth noting that Wiggins had already won three of Europe’s most prestigious stage-races this season before the Tour even started: not one of these victories was reported by the mainstream press.

The hope is now that Bradley Wiggins’ remarkable achievement will mark the start of a new era, not just for British cycling, but for cycling, and cyclists, in Britain. We’ve waited 99 years for our first Tour winner: let’s hope it doesn’t take that long for attitudes to change, and we stop killing 1,000 cyclists a year on our roads.

(In case you’re wondering: MAMIL is short for Middle-Aged Man In Lycra. Originally a derogatory term, we’ve sort-of embraced it now and see it more as a badge of honour than an insult!) N.